the
next
generation
of
civic

Our brand is getting an update.
Scroll down and learn about our new look.

Dressed
like
we
mean
business

Our new identity was designed from the inside out.
We are bold, passionate, and ready to take on the toughest challenges. We wanted our brand to feel the same way.

how we got here

In order to learn how to communicate better with our clients, we first had to learn more about ourselves. In 2018, with the help of our agency partners La Visual, we began a journey of discovery that gave us a deeper, more authentic understanding of who we really are.

meetings
without
walls

We broke through social barriers
and shared our thoughts openly.

locations 2

posters 14

words 999

in-person
interviews

We asked questions about ourselves,
our clients, and our competitors.

21 interviews

17+ questions

650+ minutes

Internal Survey

We analyzed hard data from an internal survey
that gave us a clear view into our internal culture.

participants 83

questions 26

data points 8,144

Defining our brand

We looked at everything we learned about ourselves, our clients, our business, and our competitors. In the end, we saw that our position is clear and our brand voice is stronger than ever.